sonimod

A Robot Food Delivery App

Description

Our team embarked on creating a high-fidelity prototype for a robot pizza delivery system, aimed at revolutionizing the food delivery industry- “Sonimod” by maximizing efficiency, sustainability, and customer satisfaction. This project involved extensive user research, iterative design, and cross-platform development for mobile, tablet, and desktop interfaces

Role

Collaborative Designer

Concept Designer

Web UI Designer

UX designer

date

2023

tools

Miro

Balsamiq

Figma

pROJECT goals

Create an intuitive and efficient robot pizza delivery service

Ensure a seamless and satisfying user experience across different platforms

Incorporate eco-friendly practices in the delivery system

research process

BACKGROUND RESEARCH

The End of COVID-19 pandemic

Nearly 40% millennials of Aussie millennials used meal delivery platforms

Australia Food Delivery Market

The online food delivery Market Size will be valued at $883.6 billion by 2023

Key Insights

Manual delivery makes it more difficult for food delivery companies to control service quality, and there are many security risks. The safety of delivery personnel has always been one of the biggest hidden dangers in the food delivery industry. Food delivery companies are willing to let vulnerable drivers die and are resisting safety regulations to maintain profits.

Workers in the food delivery industry are at risk of injury or illness while on the job, they face the challenges of working outdoors (in all types of weather and conditions), driving on the road, and interacting with the public, and the risks vary depending on the type of transport they use.

With the rise of transportation costs and labor costs, many restaurant enterprises must maintain convenience while reducing delivery costs. Delivery robots offer a convenient alternative to human-centered delivery and can greatly increase safety

Delivery robots are sent onto our streets and sidewalks using technology similar to that found in autonomous cars to deliver orders through various apps and websites such as Amazon orPostmates.

Competitor analysis

We analyzed popular food delivery platforms like UberEats, Hungry Panda, DoorDash, and Menulog to understand their strengths and weaknesses. This helped us identify areas for improvement and innovation in our design.

User Research

We conducted extensive user research, including online ethnography, user profile and JobToBeDone, to identify user needs and pain points in the current food delivery systems

3 Key Insights

User-Friendly Interface: Customers expect an easy-to-use, intuitive interface.

Real-Time Tracking:

Users desire real-time updates on their order status and delivery progress.

Reliable Delivery:

Ensuring timely and safe delivery is crucial for user satisfaction.

design process

“To give users confidence in the ability of Sonimod's robots to deliver food, we developed an platform that containsthe pre- delivery, tracking and post- delivery phases of the order.”

Visual Identity

Colors and Fonts

we chose orange colour as the main colour, it reflects the main colour of the pizza and represents our brand. The green represents fresh ingredients, and at the same time brightens up the page.

Icons and Buttons

we also chose bright, fresh, and clean pages that will make users want to order and make the ordering process simple and efficient.

Wireframe Sketches design

Wireframe sketches Iteration

Home page | Order page | History page | Refund page

Order page- iteration 1

Completion of the order page for users to view the order
map path, order total price, order basic information and
other important details, as well as the feedback
function when they encounter problems. The adult
version of this iteration is simple. But the order
summary page needs a more concise design

Order page- iteration 2

In this iteration, the design of picture gallery related to
orders on the first page was deleted, but the redesign
of three buttons was not good. The map and order
information were integrated together to make the page
look consistent

Order page- iteration 3

This iteration adds a receipt display. The help function is
integrated into the page of order summary, which is
convenient for users to use, but the new sharing
function is unnecessary for users to publish on the web
platform, which can be replaced by the rating function

Order page- iteration 4

This iteration optimizes the design of order summary,
which looks clear overall, removes the social sharing
function and replaces it with rating, and finally provides
online manual help and email help

Home page- Iteration 1

This iteration of the home page is pretty neat, search on top
navigation bar. Concise delivery order with promotion description. To
take further develop, I can try more clear service order introduction,
more interactive functions of the promotional activities show

Home page- Iteration 2

This iteration of the home page has added more interactive
buttons with contrast, but still maintains a simple interface
design concept, and has removed the redundant calendar
feature of promotions, which most users will not use

Home page- Iteration 3

The main page of this iteration adopted the overall center
design, the service introduction gallery covered the whole
page, and the event and promotion were designed
separately

Refund page- Iteration 1

In the page for submitting refund application, the user needs to input the required
materials in a convenient way, so a text input box is added and text style editing is
provided. In addition, pictures can also be added to make the user's reasons more
convincing. However, in this iteration, the user cannot view the specific order information
and the order does not adopt a consistent design with the input box

Refund page- Iteration 2

In this iteration, the order information and the reason
input box are integrated to make the refund operation
more intuitive and convenient for users, and the overall
design is also consistent

History page- Iteration 1

In the historical order page, the user needs to check all
the historical order records clearly and conveniently.
However, in this iteration, the display information of the
order is not concise and clear, and the user may not find
the required order in the first time

History page- Iteration 2

In this iteration, the same interface design is adopted for the overall order history record and
order refund record, so as to maintain consistency and simplicity. In addition, order information
can be viewed in more specific contents, such as order status and period amount. In addition,
dynamic interface design is added, three commonly used function buttons will pop up after users
click the order they want to know. It is easy for users to re- order, mark and delete historical
orders, and the refund order page is similarly designed

Final Digital Wireframe Design

Home page | Completed page | History page | Refund page | Submit page

Home Page

Completed Page

Order History Page

Order Refund Page

Submit Refund Page

Digital Wireframe Wireflows

evaluation of design

From Low- Fidelity to High- Fidelity

Evaluation of homepage basic function

Evalution of order page design

Evaluation of subscribe function and footer design

Final prototype

Taking advantage of larger web-based displays, I've enhanced Sonimod's homepage with features showcasing our robot delivery service and popular pizzas, aiming to immediately engage users. It also includes sections for promotional activities, a news subscription feature, and the provision to download our app on various platforms, offering a succinct and effective overview of our services.

Final Pototype screenshots with annotated explanations

Reflection

Situation

Our group aimed to create a high-fidelity prototype for a robot pizza delivery system, enhancing user experience and operational efficiency.

Task

My responsibility was to design the desktop interface, ensuring a seamless and intuitive user experience.

Action

I conducted extensive research on user needs, iterated on wireframes, and incorporated feedback from client meetings and peer reviews. Key adjustments included integrating sign-in functionality, enhancing the delivery feature by identifying nearby restaurants first, and adding recommended dishes and promotional activities. Throughout the iterations, I maintained a focus on visual consistency, usability, and accessibility.

Result

The final prototype showcased a dynamic homepage with engaging features, streamlined order and refund processes, and a personalized user dashboard. My contributions significantly enhanced the desktop interface's functionality and user satisfaction, aligning with our goal to revolutionize food delivery through innovative design. This project not only honed my design skills but also underscored the importance of user-centric design and iterative development.

sonimod

A Robot Food Delivery App

Role

date

tools

pROJECT goals

research process

BACKGROUND RESEARCH

Nearly 40% millennials of Aussie millennials used meal delivery platforms

The online food delivery Market Size will be valued at $883.6 billion by 2023

Competitor analysis

User Research

design process

“To give users confidence in the ability of Sonimod's robots to deliver food, we developed an platform that containsthe pre- delivery, tracking and post- delivery phases of the order.”

Visual Identity

Wireframe Sketches design

evaluation of design

Final prototype

Reflection

Next

last

sonimod

A Robot Food Delivery App

Role

​date

​tools

pROJECT goals

research process

BACKGROUND RESEARCH

Nearly 40% millennials of Aussie millennials used meal delivery platforms

The online food delivery Market Size will be valued at $883.6 billion by 2023

Competitor analysis

User Research

design process

“To give users confidence in the ability of Sonimod's robots to deliver food, we developed an platform that containsthe pre- delivery, tracking and post- delivery phases of the order.”

Visual Identity

Wireframe Sketches design

evaluation of design

Final prototype

Reflection

Next

last

date

tools